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Expertise

building a great experience is a team effort

At g2o, we have expertise in a lot of different areas. And we believe expertise is most powerful when combined. We’ll join our strengths — research, design, technology, and data — to boost your ability to meet your customers’ needs.

Our collective know-how helps us support individual teams, and bridge organizational gaps to get big things done.

Two men collaborating on laptop
Digital Experience
Technology
Data & Analytics
Marketing
A man and woman pointing at a computer screen while they design

For Digital
Experience teams

As a digital leader, you get that a truly great customer experience has to bring together all of the parts of your organization.

Silos just don’t cut it

When you want to deliver top-notch engagement, your role is to bring everyone together so your CX initiative is a well-oiled, unified machine.

Let’s face it. That can be a little like herding cats. You’re working with people from different professional fields who just don’t think the same ways sometimes. But you make it look easy because it’s your job.

It’s our job, too. We’re designers, developers, analysts, strategists, researchers, project managers, and more. We approach things from different angles and with different perspectives. We think collaboration makes us greater — and gives you the diverse range of expertise and support you need to take your customer experience from good enough, to “oh, yeah!”

What we offer digital experience teams:

Experience Strategy

We collaborate with clients to plan an effective approach to achieve their desired customer engagement goals.

  • Competitive analysis & audit
  • Content strategy
  • Customer journey strategy
  • Data strategy
  • SEO strategy
  • Service design
  • Technology strategy

Check out projects with experience strategy.

Pointing at sticky notes on a wall

Research & Analytics

We gather, measure, and evaluate information, from statistics to interviews, to help clients better understand their customers.

  • Customer analytics
  • Experience analytics
  • Marketing analytics
  • Qualitative and quantitative research
  • Web analytics

Check out projects with research & analytics.

Close up of charts and graphs of data

Design & Development

We deliberate how engaging customer experiences look and function and how real people will interact with them, then build them quickly and efficiently.

  • Data visualization and dashboards
  • Enterprise apps
  • Human-centered design services
  • Mobile apps
  • Responsive websites
  • Voice apps

Check out projects with design & development.

Woman pointing at computer screen in a dark conference room
Computer code on a screen

For Technology teams

You have strategic decisions to make about the technology that supports your organization. It’s not only the backbone of your daily operations, but also a pillar for your customer strategy.

Tech that delivers

You need your tech to be effective, flexible, and to show a measurable impact on your organization’s goals. You also need to it to be stable and secure. Because when your tech goes down, so does your bottom line.

With g2o, you get a trusted partner with the right mix of skills and experience to architect and develop high quality and reliable digital experiences. Whether it’s for your employees or your customers, we’ll help you elevate your applications and services.

What we offer technology teams:

Design & Development

We deliberate how engaging customer experiences look and function and how real people will interact with them, then build them quickly and efficiently.

  • Data visualization and dashboards
  • Enterprise apps
  • Human-centered design services
  • Mobile apps
  • Responsive websites
  • Voice apps

Check out projects with design & development.

Woman pointing at computer screen in a dark conference room

Technology architectures & platforms

We collaborate to help design, build, and integrate the most appropriate technologies to support intuitive and engaging experiences.

  • AI
  • API and microservices
  • Big data
  • Bots and virtual assistants
  • Cloud
  • DevOps
  • Digital experience platforms (CRM, CMS)

Check out projects with technology architectures & platforms.

Close up of computer code on a screen
Finger pointing at graphs of data

For Data &
Analytics teams

It’s your job to be savvy about your organization’s business goals — and how data can support solid decisions at every twist and turn.

Influencing with insights

You don’t just know the importance of understanding your customers, you live it.

High-quality data and analytics solutions can transform your customer engagement strategy. You need them at your fingertips and g2o can deliver.

From the latest advancements in data platforms to custom dashboards, our team can collaborate with you to meet the full range of your customer data needs.

What we offer data & analytics teams:

Research & Analytics

We gather, measure, and evaluate information, from statistics to interviews, to help clients better understand their customers.

  • Customer analytics
  • Experience analytics
  • Marketing analytics
  • Qualitative and quantitative research
  • Web analytics

Check out projects with research & analytics.

Close up of charts and graphs of data

Data operations

We use facts and statistics to help businesses better understand, use, and secure customer information to provide optimal customer engagement and experiences.

  • Customer data platforms
  • Data architecture
  • Data integration
  • Data governance and stewardship
  • Data marketplace

Check out projects with data operations.

Computer screen with a dashboard of data visualizations

Technology architectures & platforms

We collaborate to help design, build, and integrate the most appropriate technologies to support intuitive and engaging experiences.

  • AI
  • API and microservices
  • Big data
  • Bots and virtual assistants
  • Cloud
  • DevOps
  • Digital experience platforms (CRM, CMS)

Check out projects with technology architectures & platforms.

Close up of computer code on a screen
A group of people talking while they collaborate

For Marketing teams

As a marketing leader, you’re always thinking about how to connect your customers to your brand.

Cutting through the noise

You know you have to engage them through a powerful digital experience that grabs their attention, cuts through the noise, and tells your brand’s story in a persuasive way.

To do that, you rely on the right combination of marketing data and analytics, captivating content, and inspired design, plus a smart strategy that puts you in front of your customer in the right channels using the right technology.

At g2o, we partner with you to get all of that done. We think, research, analyze, and envision, then we roll up our sleeves to build alongside you. Our team has a diverse range of expertise to help transform your customer engagement and elevate your brand.

What we offer marketing teams:

Experience Strategy

We collaborate with clients to plan an effective approach to achieve their customer engagement goals.

  • Competitive analysis & audit
  • Content strategy
  • Customer journey strategy
  • Data strategy
  • SEO strategy
  • Service design
  • Technology strategy

Check out projects with experience strategy.

Pointing at sticky notes on a wall

Research & Analytics

We gather, measure, and evaluate qualitative and quantitative data, helping clients to better understand their customers.

  • Customer analytics
  • Experience analytics
  • Marketing analytics
  • Qualitative and quantitative research
  • Web analytics

Check out projects with research & analytics.

Close up of charts and graphs of data

Design & Development

We explore how engaging customer experiences look and function, how real people interact with them, and then we build them quickly.

  • Data visualization and dashboards
  • Enterprise apps
  • Human-centered design services
  • Mobile apps
  • Responsive websites
  • Voice apps

Check out projects with design & development.

Woman pointing at computer screen in a dark conference room

Data operations

We help you access and gain insights from your data. From the latest advancements in data platforms to custom dashboards, our team collaborates with you to know your customer.

  • Customer data platforms
  • Customer data privacy
  • Data governance and stewardship
  • Data marketplace

Check out projects with data operations.

Computer screen with a dashboard of data visualizations

Technology architectures & platforms

We collaborate to help design, build, and integrate the right technologies to support intuitive and engaging experiences.

  • AI
  • API and microservices
  • Big data
  • Bots and virtual assistants
  • Cloud
  • DevOps
  • Digital experience platforms (CRM, CMS)

Check out projects with technology architectures & platforms.

Close up of computer code on a screen